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Don’t Cut Costs – Manage Them
Don’t Cut Costs – Manage Them by Andrew Cooke, Growth & Profit Solutions How to avoid being a cost-cutter and create a thriving business from managing your costs. When times are hard the knee-jerk...
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How to Optimize When Managing Costs
How to Optimize When Managing Costs by Andrew Cooke, Growth & Profit Solutions How to identify which costs need to be addressed, their importance and impact, and how to develop and prioritise...
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Lessons from Fishing in Business
Lessons from Fishing in Business by Andrew Cooke, Growth & Profit Solutions What do good anglers know which we can use in driving stronger business growth and results? Fishing is one of the most...
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The 12 Ways to Engage & Retain Staff – Part 5
The 12 Ways to Engage & Retain Staff – Part 5 by Andrew Cooke, Growth & Profit Solutions 12 Ways to Engage & Retain Staff, Image (c) People Insight In the first blog in this series we...
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Don’t Manage for Profit – Manage for Value!
Don’t Manage for Profit – Manage for Value! by Andrew Cooke, Growth & Profit Solutions Managing for profit can be detrimental to your business in the longer-term. Discover the 4 guidelines to...
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Raise Productivity – Build on Your Strengths, Not Your Weaknesses
Raise Productivity – Build on Your Strengths, Not Your Weaknesses by Andrew Cooke, Growth & Profit Solutions Too often in business we focus on our business’ and staff’s weaknesses. The reasoning...
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The Only 2 Ways to Reach Your Customers
The Only 2 Ways to Reach Your Customers by Andrew Cooke, Growth & Profit Solutions There are two ways to market to and gain customers, and two ways only. Either you reach out to them, or they are...
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5 Ways to Build Your Leadership Brand
5 Ways to Build Your Leadership Brand by Andrew Cooke, Growth & Profit Solutions Many companies have an ad hoc approach to developing their leaders, developing them as and when necessary to help...
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3 Key Ideas to Help Business Leaders Succeed
3 Key Ideas to Help Business Leaders Succeed by Andrew Cooke, Growth & Profit Solutions Here are three tips to help you succeed. Understand what your customers REALLY want going ahead When...
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Five Strategic Tips for a Profitable Future
Five Strategic Tips for a Profitable Future by Andrew Cooke, Growth & Profit Solutions A recently published book, Understanding Michael Porter: The essential guide to competition and strategy...
View ArticleThe Leadership/Management Matrix Tool
Leadership and management may complement each other, but they are very different So which is more important, management or leadership? This is not the right question to ask, rather the question to ask...
View ArticleThe 7 Ps – Seven Questions for Growing Your Business
How you can improve employee commitment and engagement demonstrate respect. When you are looking to grow your business there are three steps involved: firstly, determining what your business will look...
View ArticleLand Mines vs. Gold Mines
How to ask customers for feedback to build better relationships and drive sales Too often businesses adopt pessimistic mindsets when using customer surveys, with the surveys being focused on problems...
View ArticlePrice and Value
Why price and value must co-exist… The most important thing in pricing is value. This is not the value as you determine it, or but rather the value as perceived by the customer. The price a customer...
View ArticleUsing the Value-Price Seesaw to Make More Money
Price is what you pay, the value is what you get! – Warren Buffett Are your prices too low? Are you not getting paid enough? Do your customers do not appreciate what you do for them? Why is this? Whose...
View ArticleHiring for Attitude
How attitude is a good predictor of prospective employee success, and how you can identify those with the right attitude for your business. The top challenge for CEOs according to a survey from the...
View ArticleThe Paradox of Choice
Giving greater choice does not mean more will be chosen! Most people believe that having a choice is good. The belief here is that choice gives us freedom, so if we have more choices we have more...
View ArticleManaging Delegated Work
The skill in delegating work comes after you have delegated it Now you have delegated work you need to make sure it gets done. Just because you have delegated the work does not mean it will...
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